Branding guru, public speaker and author, Liz Goodgold comes out with an entertaining and enlightening e-newsletter, “The brand Finale”. You may want to check it out and sign up for the freebie on her website . I have seen Liz speak a few times. At one engagement, I showed her some of my own marketing “collateral”, and she appeared to like it.
Much to my surprise, several months later, Liz has published her book, “Red Fire Branding” , in which she cites the use of my “Sampler” logo application to kick off chapter 15 as a “Red Hot Example”. How cool is that??? Or shall I say…HOT!
Another useful article in Liz’s recent newsletter is a link to an interesting blog article about avoiding brand implosion by Mitchell Levy .
Liz Goodgold, Branding Expert, Author, and Speaker. Sign up for her
FREE Brand Finale newsletter with valuable information at www.redfirebranding.com