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30 Second Marketing Tips
To Build Your Business, To Build Your Life
Entrepreneur’s Profit/Loss Test
Every day your business must face this test called profit or loss.
To pass, you must persuade people that you make something – a product or a service – that is valuable enough to them that they willingly surrender their money.
What’s more, they must surrender more money than you paid to make whatever you’re selling. Your income statement determines your score.
That’s where Marketing comes in.
Marketing is what alerts more customers to the benefits your product or service provides. Further, it is what persuades them to surrender money willingly, and reminds them to do it now.